Custom Evening Gown Design

Custom Gown Fabric Style *

Choose the gown fabric style that best matches your desired pageant look. Each fabric creates a different stage effect, from sheer crystal glamour to soft flowing movement or structured couture drama. Your final design will be customized based on your selected fabric style, silhouette, color, crystal coverage, and requested add-ons.

Stretch Mesh / Illusion Mesh Crystals0

Satin0

Chiffon0

Velvet0

Stretch Crepe0

Color *

Select your gown color. Fabric swatches available upon request

Crimson Red0

Ballet Pink0

Hot Pink0

Fuchsia0

Burgundy0

Wine0

Lavender0

Wisteria0

Purple0

Plum0

Violet0

Espresso0

Midnight0

Black0

Silver0

Gold Metallic0

Rose Gold0

Blush Rose0

Dusty Rose0

Apricot 0

Tangerine 0

Butter Yellow0

Sunshine Yellow0

Mint Green0

Emerald0

Olive0

Baby blue0

Royal Blue0

Navy0

Nude0

Champagne0

Ivory0

White0

Secondary Color *

Choose a secondary color for two-tone or color-blocked designs. If you’d like a single-color gown, simply select the same color as your primary for this section

Secondary Color Placement

For two-color designs only. Select where you’d like your secondary color applied. If your primary and secondary colors are the same, skip this step.

Bodice0

Skirt0

Train0

Cape0

Illusion overlay0

Crystal/Beading Accent0

Silhouette *

Choose the shape of your gown. Not sure which silhouette is right for you? Message us before ordering and we’ll help you decide based on your body type and pageant category.

Mermaid0

Trumpet0

A-Line0

Ballgown0

Column (Straight Down)0

Two- Piece0

Add On: Slit *

Let us know if you would like your dress you have a slit.

No Slit0

Knee High Slit (Modest)2500

Thigh High Slit8500

Hip Slit (Very High)12500

Neckline *

Select your desired neckline

Illusion Fabric Shade

This step is for clients who selected “illusion neckline” or wish to have sheer bust panel and cutout details anywhere on their gown. Choose the shade that best matches your skin tone so the fabric disappears seamlessly, giving that second skin effect. No illusion or sheer elements in your design? Skip this step.”

Fair0

Light0

Medium0

Tan0

Deep0

Custom Match0

Crystal Coverage ✦ Swarovski Hand-Embellished *

All Alanna Couture gowns are hand-embellished with genuine Swarovski crystals — this is where your gown transforms from beautiful to unforgettable. Every crystal is placed individually by hand, which is why this is the most labor-intensive and valuable part of your custom design. Your coverage level determines your crystal count and is the primary factor in your final gown price. We recommend at least “Crystal Embellished” for competition gowns — Swarovski crystals catch stage lighting in a way that no other embellishment can, and the difference on stage and in photos is everything.

Light Accent - delicate scattered crystals128000 Approximately 300–500 hand-placed Swarovski crystals. Delicate sparkle at the neckline, bodice, or hemline. Elegant and understated.

Crystal Embellished — crystals spread throughout over illusion mesh 158000 Approximately 800–1,200 hand-placed Swarovski crystals. Crystals spread throughout the gown over illusion mesh or fabric. This is our most popular competition tier — full sparkle without full coverage.

Heavy Embellished — dense crystal coverage, minimal illusion showing 220000 Approximately 1,500–2,500 hand-placed Swarovski crystals. Dense coverage across the full gown with minimal fabric visible. Maximum stage impact.

Full Coverage — maximum crystals, fabric barely visible 250000 Approximately 3,000–4,000+ hand-placed Swarovski crystals. Wall-to-wall crystal coverage — fabric barely visible. Reserved for clients who want to own the stage completely.

Crystal Pattern Style *

Select one crystal pattern style for your gown. Each pattern is hand-mapped and placed individually before a single crystal is applied. This is where your gown becomes truly one of a kind. If you have a specific vision not listed here, select Couture Bespoke and describe it in Special Requests.”

Scattered0 Random crystal placement across the gown with no defined pattern. Beautiful organic sparkle.

Clustered15000 Crystals grouped intentionally at key focal points — neckline, waist, hemline, or bodice. Strategic sparkle where it matters most.

Geometric20000 Clean structured lines, shapes, and symmetrical patterns mapped across the gown. Modern and editorial.

Flame Design35000

Baroque Crystal Embroidery40000 Intricate swirling scrolls, paisley motifs, and mixed crystal sizing mapped across the full gown. The most labor-intensive pattern style — no two gowns are ever the same.

Ombre Crystal45000

Custom Couture Style60000 Fully custom hand-drawn crystal pattern designed exclusively for you. Your vision, your story, translated into crystal. Reserved for clients who want something the world has never seen.

Add On: Train | Cape Design *

Let us know if you would like us to design a cape or a train for you

None0

Detachable Train - Satin12000

Detachable Train - Sheer Chiffon18000

Detachable Cape - Satin 12000

Detachable Cape - Sheer Chiffon14000

Detachable Arm Capes - Sheer Chiffon15000

Add Crystals Embellishments 5000

Add On: Gloves *

Matching gloves are custom made to coordinate with your gown. Select style and length. Glove shade will be matched to your primary gown color unless specified in special requests.

No Gloves0

Sheer Illusion Gloves — Elbow Length14000

Sheer Illusion Gloves — Opera Length18000

Satin Gloves — Elbow Length12000

Satin Gloves — Opera Length14000

Velvet Gloves — Elbow Length 12000

Crystal Embellished Gloves 25000

Dress Size *

Select the size closest to your measurements. Since every gown is built to order from your exact measurements, your size selection is a starting point only. Final fit is determined by the measurements you provide below

0-40

6-85000

10-128000

14-1615000

18-2220000

Measurements 0 *

Please type your bust, waist, hip and height measurements below in centimeters. Example type below: “86.36cm bust 61 cm Waist 91.5 cm Hip 180.35cm Height” (This is if your measurements were 34”-24”-36”, 5’11 height, in inches)| For Clarity: Once you place your order, you will receive a detailed measurement guide requesting over 24 different measurements, including height of heels. Once we receive all measurements, we will begin production on your beautiful gown.

Pageant & Event Information 0 *

Enter your pageant name and competition date so we can guarantee delivery in time.

Special Request 0

Description: “Any additional design details, inspiration photos, or special requests.

Optional: Inspiration / Design Concept 0

Have a photo, sketch, or inspiration image for your gown? Upload it here. And we will do our best to make sure dream dress come to life! You can also email inspiration photos to info@alannabeautybrand.com after placing your order.

or drop files to upload

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